Welcome to the JV class. Maybe you didn’t realize you had the motivation for this or maybe you’ve just been promoted. Here’s a fun fact: I’ve used this name before. We used to talk about the JV class, but the conversation was usually about JV teams instead. In the past, I wanted to teach a course on joint ventures. That idea has changed with time. I used to focus on resale rights, then it shifted to PLR (private label rights).
Lately, I’ve been digging into different programs from Warrior Plus. I’ve bought quite a few and most of them do what they say, at least on the surface, but each one comes with upsells. Often, it feels like I’m being sold to by professionals who just want to pitch the next thing. Today’s webinar made me realize something important. I’m not a salesperson and I don’t enjoy having to pitch people over and over.
Let me tell you a bit about myself so this all makes sense. I’m Keith, 58 years old, and I started in business when I was 13. That’s around the same time my interest in basketball faded, which relates back to the JV class. Recently, I’ve been working hard to make money online. If you’re here, you know it’s not as easy as some make it sound. I’ve always liked business, buying and selling things, and figuring out what works.
I’ve done a lot of thinking and people watching over the years. I learned early on that I can only sell things I truly believe in. That’s always been my strength—I need to feel like what I offer can help someone. Here’s a quick story: I once sold women’s shoes for about a month. A manager at a big department store asked me to join the ladies’ shoe department, but I just didn’t care about shoes and couldn’t pretend to. Many shoppers told me they didn’t really need another pair and some joked about their husband’s reactions to another shoe purchase. The store policy also bothered me. They chose to destroy unsold shoes rather than donate them, just to keep their brand image. That didn’t sit well with me.
That wasn’t my shortest job. The record was four days selling pricey car stereos when Circuit City was still around. The store where I worked charged $300 for a stereo you could get at Circuit City for $189. I couldn’t justify selling this to anyone at that higher price. I’d even tell customers to buy the stereo at Circuit City and then come back for us to install it since we did a better job. Most of my days there were spent giving away phones and filling out forms for each person who wanted one. The owner was making about $100 for every phone I gave away while I felt I should have earned at least 10 dollars per hour for my time.
The problem wasn’t only the price. It was that people didn’t see the value and I didn’t feel right pushing products I didn’t believe in. If we had a better product or one you couldn’t find elsewhere, maybe the cost made sense, but that wasn’t the case.
Back to the webinar. Today the speaker repeated a message I hear a lot: Build your own products, funnels, and email list, then hit your list with promotion after promotion. I don’t want to do that. I’m not the kind of person who pounds offers into inboxes every week. I’ve tried a bunch of Warrior Plus stuff—some of it is worth trying but most do only half of what they promise, plus there’s always another upsell. There’s nothing wrong with having upsells, but constant pitching isn’t for me.
If building a list of 20,000 people and sending out a new offer for $10,000 in sales at the push of a button is your thing, that’s great. I used to be a stockbroker and that job taught me a lot. I didn’t know how tough it could be until I worked in a big office with 22 other brokers. Many were only interested in selling products, not helping clients, and some crossed legal lines. It was a stressful place to work, with tension and even near fights. It shouldn’t be like that.
Some people enjoy pitching. One marketer I follow is good at it, always promoting. He’s got that big, bright grin and tells you “you can do it” no matter what. That attitude reminds me of my basketball days. I loved practicing basketball and hoped I could make the JV team, but I just didn’t have the skills. I practiced a lot but never even joined the team. For years, I dreamed of playing basketball all day, even just for fun, but reality caught up with me.
The truth is, I can’t turn into a pushy salesperson. It doesn’t fit who I am. Some products are priced well and work, but they aren’t for me if I don’t believe in them. That’s where I stand. Let me know if you’ve had similar experiences or if anything here sounds familiar.
